Suburban Brewing Co.

Suburban Brewing Company resides in Honey Brook, Pennsylvania—an extremely small, quirky town, home to Amish farms, suburban neighborhoods, small homesteads, and a growing craft beer-loving crowd. The owners are personal friends and fellow Deadheads. They started a nano-brewery and tap room in 2018, and as business picked up, they decided to start canning, so I created a design system that worked with their existing brand. This design system embraces all the demographics of Honey Brook and the owners, utilizing design cues from Amish hex signs, Grateful Dead and Phish song lyrics, as well as bohemian mandalas, to create a cohesive, yet eye catching slate of labels, merch, and environmental graphics. 

Four Suburban Brewing Company beer cans with unique artwork and names: 322 Hazy Pale Ale, China Cat Kolsch Style, Subby Stout, Willy Scottish Ale, on a green background.
Poster design for Suburban Brewing Company featuring Willy Scottish Ale, with colorful hex signs.
Three craft beer cans with colorful mandala designs and labels, including "Awesome Larry Double IPA," "Helium Wheels NEIPA," and "Fizzle Fry Session NEIPA."
Person wearing a white hoodie with a graphic of a dog on a ball with stars on the back, outdoors.
Roll of beer labels for Hazy Brook IPA by Suburban Brewing Company
Colorful coasters from Suburban Brewing Company on a light blue background, featuring hex signs and geometric designs.
Assorted craft beer cans from Suburban Brewing Company featuring various styles like NEIPA, Lager, Pale Ale, and Kolsh, with colorful designs and labels like "Day Tripper NEIPA" and "Honey Brook Lager."
Two cans of "I See Dead People NEIPA" by Suburban Brewing Company, featuring skeleton graphics and colorful art.
Brewery production line with "O'Subby Dry Irish Nitro Stout" labels on equipment.
Custom label for a famous movie director's birthday party
Exterior view of Suburban Brewing Company 322 Taproom with a custom designed sign.